Your Squarespace website looks great but isn’t converting? Learn why clarity, structure, and user experience matter more than aesthetics, and what to fix first.

A beautiful website doesn’t always convert. This article breaks down why clarity in UX, messaging, and site structure has a bigger impact on SEO and conversion than visual design alone and what to prioritize when improving a service-based website.

In this blog, I'm telling the story of my corporate experience and my journey to quitting my corporate job, what the transition has been like from corporate to small business ownership, and the things that have most surprised me.

Struggling to write your homepage? Learn what to say, where to say it, and how to guide visitors, with clarity, confidence, and connection.