Squarespace Website Design & SEO Studio
Web Design for Female Founders Ready to Be Seen, Found & Booked
You care about the work you do and the experience you give your clients. I help bring that same level of care to your website and online presence through thoughtful design, SEO and digital support that makes your business easier to find, trust and choose.
CLEAR
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thoughtful
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DISTINCT
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intentional
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IMPACTFUL
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human
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CLEAR ✦ thoughtful ✦ DISTINCT ✦ intentional ✦ IMPACTFUL ✦ human ✦
BECAUSE YES, I WANT YOU TO LOVE HOW YOUR WEBSITE LOOKS...
But I Care Just as Much About What It Does for Your Business.
A beautiful website should feel like you, reflect the quality of your work and make you excited to send people there.
But it should also help the right people find you, make your services easy to understand, build trust in what you do and give potential clients a clear reason to take the next step.
That's why I never separate the design from the strategy. Your website needs both.
Let’s Get You Found, Trusted & Chosen
Website Design & SEO Reset
Your Website, Only Way Better.
The Website Design and SEO Reset is five focused days dedicated to making the website you already have look better, work better and get found more easily.
I’ll bring together the design, messaging, SEO and strategy so you don't have to figure out which piece needs fixing or spend the next six months trying to do it yourself.
Branding Design
Let’s bring quality and personality into your business.
Thoughtful brand strategy and visual identity design for businesses whose branding no longer reflects their personality, expertise, or the level they’ve grown into.
We begin with a deep understanding of your business, then translate what makes it distinct into a cohesive visual identity you can confidently grow with.
Custom Website Design
When your business is ready for an entirely new online home.
Custom Squarespace website design for businesses whose positioning, services, or direction have evolved enough that starting fresh makes more sense than reshaping what already exists.
Strategy, messaging, design, client experience, and SEO come together to create a website built around the business you run today.
Search Engine Optimization
finally ready to get found by the right clients? without living on social media?
Five focused days of SEO research, strategy + implementation to help more of the right people discover your business through Google.
Welcome, I'm Kaylee
Equal Parts Creative & Strategist.
I've always been the person who wants to know why something works just as much as I care about how it looks.
With a background in research, strategy and visual design, I bring both sides of my brain to every project, looking at the colours, typography and little details that make your website feel like you, alongside the SEO, messaging and strategy that help it actually support your business.
Because you shouldn't have to choose between a website that's beautiful and one that's good for business.
FOR THE COACHES
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the creatives
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THE THERAPISTS
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the doulas
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THE ORGANIZERS
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the consultants
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FOR THE COACHES ✦ the creatives ✦ THE THERAPISTS ✦ the doulas ✦ THE ORGANIZERS ✦ the consultants ✦
a few businesses I’ve had the joy of working with!
Good Work Deserves to Look Good Online.
I care about beautiful work, but I care even more about why it works.
Every project begins by understanding the business behind it: where it has grown, what clients value most, where the current website or brand is creating friction, and what the next chapter actually needs to support.
Filmed by Silas Weddings
Brand Design + custom Squarespace Website
A complete brand and website evolution for an established wedding photography and videography team entering a new market in Alberta. Strategy, visual identity, messaging, client experience, and SEO came together to help their business feel as thoughtful online as the experience they create for their couples.
Ridge Marketing
wix Website Reset + SEO
A strategic website transformation that strengthened messaging, search visibility, and the overall client journey for an established marketing consultant—while helping the business reach the top five Google results for key searches.
Sorted by Joy
squarespace web design day
Through a focused Design Day, Amanda's website was transformed into a more strategic and personal online home, one that better reflects the care, compassion, and support behind Sorted by Joy.
“Kaylee is beyond fantastic and truly one of the best professionals we’ve ever had the pleasure to work with.”
— alina & geison, QUORA STRINGS
“Kaylee was there for us every step of the way. We love our new website, and the investment was absolutely worth it!”
— britney, filmed by silas weddings
FREE WEBSITE GUIDE
Has your business outgrown its website?
Not sure what's actually holding your website back? This free guide will help you spot where things may be falling behind + what I'd focus on first.
A Little Help With Your Website + SEO.
GET FOUND
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GET TRUSTED
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GET CHOSEN
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GET FOUND ✦ GET TRUSTED ✦ GET CHOSEN ✦
Ready when you are!
Let’s Make Your Website Work Harder for Your Business.
Whether you're about to launch, ready to refresh what you already have, or simply know your website could be doing more, I'd love to hear what you're working on.