A Website Built Around the Business You’ve Become.
Impactful Squarespace Web Design for Service Providers Ready for Lasting Results
It’s time to create an online presence that reflects your expertise, creates a better client experience, and helps more of the right people find, trust, and choose you.
There comes a point when updating the old website isn't really the answer anymore.
Your services have become more refined. You understand your clients differently. You have better work to show, stronger ideas about how you want to position yourself, and a much clearer sense of where the business is going.
Your website needs to bring all of that together.
Custom Website Design gives us the space to step back and consider the whole picture—from how people discover you and understand your value to the experience they have moving through your website and deciding whether you're the right fit.
Then we build around the business you have today—and where you want to take it next.
“We couldn’t be happier with our new website or with how well it represents both our brand and who we are as people. Her creative eye, thoughtful approach, and guidance throughout the process made such a difference.”
— Brit, Filmed by Silas Weddings
“Words cannot express how grateful I am to have her create this website for me. Cannot recommend her enough... she’s fabulous at what she does!”
— Malinda, Morning Glory & Grace
strategy, storytelling + thoughtful design
Custom Squarespace Website Design
A strategic online presence built around your business.
Every custom website project brings strategy, messaging, design, user experience, SEO, and functionality together from the beginning—so you aren't left trying to piece together the parts that make a website actually work.
Rather than choosing between different levels of strategy or support, your investment is based primarily on the size and complexity of the website we’re creating.
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Thoughtful discovery + strategic onboarding
Website strategy + sitemap development
Custom Squarespace website design
Strategic page structure + user experience
Complete website copywriting + refinement
Keyword research + premium SEO implementation
Custom desktop + mobile design
Calls-to-action + inquiry journey optimization
Blog, portfolio, or resource foundations where applicable
Essential forms + integrations
Image curation + optimization
Domain connection + launch support
14 days of post-launch support
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Every website begins with the same thoughtful approach to strategy, design, user experience, mobile optimization, and SEO. Your investment simply scales with the size and complexity of the website we're building.
3-Page Website
Starting at $1,950
Typical timeline: 1 weekA streamlined option for newer or smaller service businesses that need a professional online presence without building more website than their business needs right now. We'll focus on the essential pages needed to clearly communicate what you do, build trust, and give potential clients an easy next step.
5-Page Website
Starting at $2,900
Typical timeline: 1–2 weeksIdeal for growing and established service businesses that need more room for their services, story, work, and client journey, with a more comprehensive website structure designed to support both visibility and conversion.
Larger or More Complex Website
Starting at $4,200
Typical timeline: 2–4+ weeksFor businesses that need more than five core pages, multiple service pages, substantial portfolios or content, e-commerce, integrations, or another layer of complexity. We'll create a custom scope around what your business actually needs.
Need the brand, too?
Brand Identity Design can be paired with any website project, with complete brand + website packages starting at $2,940.All website projects can be divided into 4 monthly payments.
Extend Your Website Experience
Every custom website begins with a strong strategic foundation. From there, your project can be expanded with additional brand, content, visibility, and functionality support based on where your business is headed.
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Brand Alignment Suite
Create or refine your visual identity before we begin your website, giving us a thoughtful, cohesive foundation to design from.Custom Image + Art Direction
Support selecting, sourcing, and planning imagery that strengthens the visual story of your website. -
Blog + Resource Library
A custom content hub designed to make your expertise easier to explore while supporting your long-term SEO strategy.Portfolio + Case Study Experience
Custom layouts for showcasing your work, results, client stories, or projects in greater depth.SEO Blog Content
Strategically researched and written articles designed around the questions and searches bringing potential clients to your business. -
Expanded SEO Strategy
Additional keyword, competitor, content, or local-search strategy for businesses with larger visibility goals.Local SEO + Google Business Profile
This could be a particularly good addition if it's within what you provide.SEO Content Strategy
A post-launch roadmap identifying the topics, searches, and content opportunities worth building around next. -
Email Marketing Integration
Connect your website to your email platform, opt-ins, welcome sequences, and other key touchpoints.E-Commerce
Add products, digital resources, gift cards, or other purchasing functionality.Advanced Scheduling + Forms
Create more thoughtful booking, inquiry, application, or intake experiences.
From First Conversation to Launch
Thoughtfully Designed.
Distinctly Theirs.
Every website begins with the business behind it, which means no two Endeavor websites should feel exactly alike.
Filmed by Silas Weddings
squarespace website + brand design
An editorial-inspired online experience designed around the feeling at the heart of Britney and Silas's work: helping couples feel present, comfortable, and cared for while their story is thoughtfully preserved.
Susan Little Childbirth
squarespace website + brand design
A warm, nature-inspired online home designed to help growing families understand their options, feel supported, and confidently take the next step.
“Kaylee is beyond fantastic and truly one of the best professionals we’ve ever had the pleasure to work with.”
— alina & geison, QUORA STRINGS
“She is a magician with all of it... incredibly organized and thoughtful with her communication, supportive and encouraging, and my biggest cheerleader.”
— malinda, morning glory and grace
Frequently Asked
Have a question you don’t see below? Connect with me and I’ll be happy to help!
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Custom Website Design gives us the freedom to reconsider your online presence from the ground up. It's usually the better fit when your existing site no longer provides the right foundation, your business has changed substantially, or your new website requires a different structure, content strategy, or experience.
A Website Reset works within your existing Squarespace or Wix website to strategically improve what you've already built.
If you're unsure, you don't need to figure it out yourself. I'll review your website and recommend the option I think makes the most sense.
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For new custom website projects, yes, I specialize in Squarespace. I also work extensively with existing Squarespace and Wix websites through Website Reset and Design Day services.
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No. Copywriting and refinement are included in Custom Website Design.
Your onboarding gives me the insight I need to understand your business, voice, clients, and offers, and from there I'll shape the website messaging alongside the design.
Your expertise and perspective still remain at the heart of it—it just doesn't require you to stare at a blank Google Doc wondering what on earth to say.
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Yes. SEO is considered throughout the project rather than added as an afterthought.
Your project includes keyword research and strategic implementation across your site's structure, headings, copy, metadata, images, internal links, and other foundational elements.
SEO is a long-term strategy, so no designer can responsibly guarantee a particular Google ranking, but we'll give your website a thoughtful foundation for being discovered organically.
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Absolutely. If your business also needs a new visual identity, the Brand Alignment Suite can be completed before your website project so we have a strong visual foundation to build from.
If you already have branding you love, I'm very happy to work with it.
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You'll complete my guided onboarding process and provide the information, imagery, access, and business insight I need to understand what we're building together.
I'll guide you through exactly what to prepare and when, so you won't be left wondering what I need from you.
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Yes. One of the reasons I love Squarespace is that you don't need to call your designer every time you want to change a sentence, add a testimonial, or publish something new.
I'll build your website with future use in mind so you can confidently manage everyday content updates after launch.
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It probably will—and I think a good website should leave room for that.
We'll build your website around the business you have today while considering where you're headed, creating a flexible foundation that can evolve as your services, content, portfolio, and ideas do.
And if you need hands-on design support later, you can always come back for a Design Day.
Ready for a Website That Feels Like the Business You’re Building?
Tell me a little about your business, where your website is today, and what you'd love for your online presence to help you do next.
I'll personally review what you share, take a look through your existing website if you have one, and let you know what kind of support I think makes the most sense.
