Squarespace Transformation Studio
5 Days. A Squarespace Website That Gets You Found, Trusted, & Chosen.
A five-day transformation for service providers who've outgrown their DIY Squarespace website and are ready for an online presence that gets found, builds trust, and supports their business.
Let me guess…
You’ve poured time, energy, and heart into building a business that matters.
People are visiting your website. They're just not fully understanding, trusting, or taking the next step.
So you keep explaining, clarifying, and marketing yourself.
And, you’re tired. Tired of…
✶Answering the same questions
✶Directing people to Instagram
✶Getting inquiries from the wrong clients
✶And spending your life time marketing…
Imagine If Your Website Could Finally...
✶ Attract more aligned inquiries
✶ Answer questions before you had to
✶ Build trust while you were serving clients
✶ Reflect the quality of your work
✶ Support your visibility on Google
✶ Actually work behind the scenes
—even while you step away from your business
Because your website shouldn't just exist. It should support your business and your life every day.
“I wish I would have hired Kaylee sooner.
I would highly recommend her to anyone!”
— Lisa, Light at the End of the Clutter
so much more than just design
The Website Reset is the Right Fit When…
➛ Your business has outgrown your DIY site’s design or messaging
➛ Your website needs improvements across multiple pages
➛ You're unsure what's working and what isn't
➛ You're ready to raise your rates and grow your booking list
➛ You’re dreaming of a website that reflects the quality of the work you actually do
➛ You're ready for a business that feels easier to manage and gets you found by the right clients online
5 days | A complete transformation
The Squarespace Website Reset
Together we'll refine every part of your website—from strategy and messaging to user experience and SEO—so it becomes one of the hardest-working parts of your business.
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✓ Clearly communicates what you do
✓ Answers questions before you have to
✓ Builds trust from the first click
✓ Reflects the quality of your work
✓ Supports your visibility on Google
✓ Guides more aligned inquiries
✓ Feels easier to share and easier to maintain
✓ Carries more of the work in the background of your businessBecause your website shouldn't be another source of stress.
It should be one of your hardest-working business tools. -
Thoughtful and guided onboarding process
Strategic review of your current website to identify what’s holding it back
Redesign of up to 5 core pages to reflect the level your business has reached
Refined page structure and navigation to create a clear, intuitive experience
Thoughtful updates to your messaging so visitors quickly understand value
Layout and visual hierarchy improvements that guide action
Typography, spacing, and design refinements for a polished, cohesive feel
Creation of new pages where needed to support clarity and flow
Keyword research grounded in real search behaviour
Premium SEO (everything from The SEO Intensive)
Copy clarity improvements to strengthen connection and trust
Mobile optimization to ensure a seamless experience across all devices
Tailored recommendations to help you maintain and build visibility
7 days of post-launch support for any final refinements or questions
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A focused 5-day website intensive designed to create meaningful change without months of back-and-forth revisions, meetings, and overwhelm.
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$1,950 CAD
(4 monthly payments of $487+ gst)
Recent Transformations
Morning Glory & Grace
A refined website reset that showcases the artistry of Morning Glory & Grace while supporting long-term visibility with SEO foundations.
“Kaylee took what I had and exploded it into the most beautiful project and something that I’m so very proud of.”
— Malinda, Morning Glory & Grace
Quora Strings
A thoughtful website transformation that brought greater clarity, cohesion, and visibility to Quora Strings', making it easier for potential clients around the world to understand their offerings and confidently reach out.
“Kaylee is beyond fantastic and truly one of the best professionals we’ve ever had the pleasure to work with.”
-Alina & Geison, Quora Strings
Ready to Start Your Transformation?
A Structured 5-Day Transformation
How Your Website Reset Unfolds
Designed for busy business owners who want meaningful results without months of meetings, revisions, and delays.
Before your project begins, you'll complete a thoughtful onboarding process so I can understand your business, goals, and priorities.
Then I'll take it from there.
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We begin with the foundation. On this day, I review your website through a strategic lens, refining the structure, page flow, and overall user experience so visitors can quickly understand what you offer and how to take the next step.
This often includes simplifying navigation, improving clarity above the fold, identifying opportunities to strengthen messaging, and ensuring your site is aligned with how your ideal clients search.
Many clients notice their website already feels clearer and more intentional by the end of Day 1.
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With a strong structure in place, I begin refining the visual design of your website so it better reflects the level and direction of your business today. This can include adjusting layout balance, spacing, typography hierarchy, imagery, and overall cohesion so the site feels elevated, professional, and aligned with your brand. The goal is not to start from scratch, but to thoughtfully enhance what already exists so everything feels more polished and intentional.
Update Point: At the end of Day 2, you’ll receive an update to review progress and share feedback. Feedback is typically requested within 24 hours so we can maintain momentum.
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On Day 3, the focus shifts to ensuring your website is set up to be found through search. I implement premium SEO improvements across your site, including page titles, meta descriptions, image alt text, heading structure, internal linking opportunities, and backend settings that support indexing. These updates help search engines better understand your content and improve your visibility over time, creating a website that works for you quietly in the background.
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Once the structure, design, and SEO foundation are in place, I refine the details. This includes mobile optimization, spacing adjustments, consistency checks, and technical clean-up to ensure your site feels cohesive across screen sizes. I also incorporate any feedback provided after the Day 2 update so everything feels aligned and ready for launch.
Update Point: At the end of Day 4, you’ll receive a second update for final review. Final feedback is typically requested by noon the following day so we can prepare for launch.
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The final day is focused on polishing and preparing your website for its next chapter. I complete quality checks, test links, confirm settings, and ensure everything is running smoothly behind the scenes. Once complete, your refreshed website is ready to launch! Clearer, more aligned, and better positioned to support your business moving forward.
You’ll also receive guidance on how to confidently manage your website, along with clarity on any next steps that can continue strengthening your online presence over time.
“The entire process was smooth, easy, and extremely professional.”
— Alina, Quora Strings
“Working with Kaylee was a clear, communicative dream.”
— Kyla, Ridge Marketing & Strategy
FAQs
you have the question - I have the answers
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The Reset is designed for businesses whose services and direction have become clearer, but whose website no longer reflects that growth.
It is especially helpful if your site began as a DIY project and now feels slightly out of alignment with the level of work you are doing today.
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While every business is different, most clients experience:
• clearer communication of their services
• improved confidence sharing their website
• stronger alignment between their brand and online presence
• increased visibility on Google for relevant searches
• more consistent inquiries over timeThe Reset creates the conditions for sustainable growth by improving both clarity and discoverability.
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Yes. I carefully work within your existing site to maintain valuable content and URLs wherever possible, while improving structure and clarity to support long-term SEO performance.
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The Reset includes comprehensive on-page SEO improvements that help search engines better understand your content and relevance.
While SEO results vary depending on competition and industry, these updates significantly improve your foundation for long-term visibility.
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Yes. Your website will remain fully editable within Squarespace or Wix.
You will also receive guidance to help you feel comfortable maintaining and updating your site moving forward.
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No. The onboarding process is designed to help clarify what is needed.
Many clients come into the Reset feeling unsure about their messaging or structure, and that is completely okay.
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You’ll complete a thoughtful intake questionnaire and provide access to your Squarespace site. I guide the process so it remains clear, manageable, and busy-entrepreneur friendly.
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Absolutely. Your site will be built with clarity and ease in mind. I’ll provide guidance so you feel confident making small updates and ongoing support is always an option if you want it.
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Yes. The Reset refines how your brand is applied across your website, helping everything feel more cohesive and aligned.
If deeper brand development is needed, that can also be discussed.
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The Reset improves and realigns an existing Squarepace or Wix website that already has a foundation in place.
Custom websites are typically best suited for businesses starting from scratch or needing a fully new structure.
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If your existing website contains useful content and direction, a Reset is often the most efficient next step.
If a new build would better support your goals, guidance will be provided.
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Many clients notice an immediate improvement in clarity and confidence after launch.
SEO results typically build gradually as search engines process updates and new content is added.
Your Website Should Be Working...
...even while you're away from your desk.