Squarespace + Wix Website Redesign
Your Business Has Grown. Let’s Bring Your Website With It.
The Website Reset for squarespace and wix
A five-day strategic transformation for established service businesses ready for a website that doesn’t just look the part, but helps the right people find you, understand what you offer, and confidently take the next step.
Through in-depth SEO, thoughtful user experience, messaging, and strategic design, we’ll strengthen how people discover your website and what happens once they arrive.
Sometimes Your Website Isn’t Broken.
It’s Simply Telling an Old Story.
The website you built a few years ago may have been exactly what your business needed at the time.
But since then, a lot has changed.
You’ve worked with more clients. Your services have evolved. Your process is stronger. Your portfolio is better. You know what you’re good at, who you want to work with, and what you want to be known for.
Maybe you’re even ready to raise your rates, grow a particular service, or move into a different level of work altogether.
And yet, your website is still working for an earlier version of all of your business.
Maybe the right people aren’t finding you through search.
Maybe they are landing on your website, but they’re not quite sure which service is for them or what to do next.
Maybe your individual pages make sense, but they don’t work together to naturally guide someone from “I think this is what I need” to “I want to work with you.”
Or maybe you’re still relying on referrals, social media, and your own explanations to do work your website should be doing for you.
Because an outdated website isn’t always one that looks outdated.
Sometimes, it’s one that no longer has a clear strategy behind who it attracts, where they land, what they discover, and where they go next.
You’ve built a business you’re genuinely proud of. Your website should feel like it, and work like it, too.
That’s exactly what the Website Reset is designed for.
“I wish I would have hired Kaylee sooner.
I would highly recommend her to anyone!”
— Lisa, Light at the End of the Clutter
so much more than a visual refresh
The Website Reset Might Be Right for You If...
➛ Your business has evolved, but your website’s structure, messaging, design, or strategy hasn’t fully evolved with it.
➛ People are visiting your website, but not enough of the right visitors are turning into inquiries.
➛ You offer multiple services and aren’t sure whether your website makes it obvious who should go where or what they should do next.
➛ You’re ready to attract more aligned inquiries or move into your next level of pricing.
➛ You know your website could be doing more of the explaining, trust-building, and selling before someone ever contacts you.
➛ You’re relying heavily on referrals or social media and want stronger foundations for being discovered through Google.
➛ The quality of your business has simply outgrown the website you originally built for it.
Five focused days. One seriously strategic reset.
The Website Reset for Squarespace & Wix
Your website doesn’t need to start over. It needs to work more intentionally.
Over five focused days, I’ll look at your website as both a strategist and someone discovering your business for the first time, strengthening how the right people find you, move through your site, and take the next step.
This isn’t an audit or a list of recommendations for you to tackle afterward. I research, strategize, design + implement the agreed work directly within your Squarespace or Wix website.
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✓ Gets found for the services you actually want to grow
✓ Helps the right visitors recognize they’re in the right place
✓ Makes your services and next steps easy to understand
✓ Guides visitors intentionally from page to page
✓ Answers important questions before you have to
✓ Builds trust before someone ever reaches out
✓ Creates clearer pathways toward inquiries and bookings
✓ Works beautifully across desktop + mobile
✓ Carries more of your marketing in the background, so you don’t have to
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✶ Thoughtful, strategic onboarding around your business, ideal clients, offers, goals + where you want to grow
✶ Website + client journey strategy to identify where visitors may be getting lost and create clearer pathways from discovery to inquiry
✶ In-depth keyword + search intent research aligned with the services and offers you actually want to grow
✶ Premium on-page + technical SEO implementation including keyword mapping, SEO titles + descriptions, headings, image optimization + alt text, internal linking, and key technical foundations
✶ Strategic refinement of up to 5 core pages including structure, layout, navigation, page flow + calls to action
✶ Conversion-focused messaging refinements to make what you do, who it’s for + what to do next easier to understand
✶ Thoughtful design refinements that elevate what’s already working and create a polished, cohesive experience
✶ Mobile optimization + refinement for a seamless experience across screen sizes
✶ Personalized next-step recommendations for continued visibility, website growth + opportunities beyond your Reset
✶ 7 days of post-project email support
Have a larger or more content-rich website? Additional pages and custom project scopes are available.
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A focused 5-day website intensive designed to create meaningful change without months of back-and-forth revisions, meetings, and overwhelm.
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4 monthly payments of $490
Recent Transformations
Morning Glory & Grace
Morning Glory & Grace already had a meaningful brand and body of work behind it. The opportunity was to create a website experience that communicated that quality more clearly while strengthening the structure and search foundations supporting the business.
We refined the visual experience, clarified how visitors moved through the site, and strengthened its SEO foundations—building on what Malinda had already created rather than unnecessarily starting over.
“Kaylee took what I had and exploded it into the most beautiful project and something that I’m so very proud of.”
— Malinda, Morning Glory & Grace
Quora Strings
Quora Strings needed more than a visual refresh. Their website needed to clearly communicate their distinctive offering to potential clients around the world while making it easier to understand their services and confidently reach out.
We strengthened the website’s structure, messaging, user experience, visibility, and design to create a more cohesive journey from discovery to inquiry.
“Kaylee is beyond fantastic and truly one of the best professionals we’ve ever had the pleasure to work with.”
— Alina & Geison, Quora Strings
Ridge Marketing
For Ridge Marketing, the Reset focused on clearer positioning, stronger website structure, and strategic search visibility.
We refined the messaging and client journey while strengthening the website around the searches most relevant to Kyla’s consulting work—helping priority searches reach the top five Google results while creating a clearer path for those visitors once they arrived.
“Working with Kaylee was a clear, communicative dream…”
— Kyla, Ridge Marketing
Ready to Start Your Transformation?
“The entire process was smooth, easy, and extremely professional.”
— Alina, Quora Strings
“Working with Kaylee was a clear, communicative dream.”
— Kyla, Ridge Marketing & Strategy
FAQs
Have more questions? Let’s connect!
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The Website Reset is designed for established service businesses that already have a Squarespace or Wix website with a solid foundation, but know it could be working harder.
Maybe your business has evolved. Maybe your website isn’t attracting enough of the right people. Maybe visitors are finding you but aren’t taking the next step. Or maybe the strategy, messaging, SEO, and design simply need to catch up with the quality of the business behind them.
If the foundation is there, we can often accomplish a lot without starting over.
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While every business is different, most clients experience:
• clearer communication of their services
• improved confidence sharing their website
• stronger alignment between their brand and online presence
• increased visibility on Google for relevant searches
• more consistent inquiries over timeThe Reset creates the conditions for sustainable growth by improving both clarity and discoverability.
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Yes. I carefully work within your existing site to maintain valuable content and URLs wherever possible, while improving structure and clarity to support long-term SEO performance.
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The Reset includes comprehensive on-page SEO improvements that help search engines better understand your content and relevance.
While SEO results vary depending on competition and industry, these updates significantly improve your foundation for long-term visibility.
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Yes. Your website will remain fully editable within Squarespace or Wix.
You will also receive guidance to help you feel comfortable maintaining and updating your site moving forward.
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No. The onboarding process is designed to help clarify what is needed.
Many clients come into the Reset feeling unsure about their messaging or structure, and that is completely okay.
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You’ll complete a thoughtful intake questionnaire and provide access to your Squarespace site. I guide the process so it remains clear, manageable, and busy-entrepreneur friendly.
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Absolutely. Your site will be built with clarity and ease in mind. I’ll provide guidance so you feel confident making small updates and ongoing support is always an option if you want it.
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Yes. The Reset refines how your brand is applied across your website, helping everything feel more cohesive and aligned.
If deeper brand development is needed, that can also be discussed.
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The Reset improves and realigns an existing Squarepace or Wix website that already has a foundation in place.
Custom websites are typically best suited for businesses starting from scratch or needing a fully new structure.
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If your existing website contains useful content and direction, a Reset is often the most efficient next step.
If a new build would better support your goals, guidance will be provided.
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Many clients notice an immediate improvement in clarity and confidence after launch.
SEO results typically build gradually as search engines process updates and new content is added.
Let’s Make Your Website Work Harder for Your Business.
Tell me a little about your business, your website, and where you’d love to take things next. You don’t need to know exactly what needs to change, just tell me what you wish your website was doing better, and I’ll take it from there. You can expect a personal response from me within 1–2 business days.
