website reset | squarespace & wix
Strategic Website Redesign & SEO Reset to Finally be found & booked.
A holistic service for small business owners ready for clearer messaging, elevated design, and strategic SEO. So your site works harder behind the scenes to attract aligned leads and give you more time away from the screen.
GET FOUND
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INCREASE BOOKINGS
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RAISE YOUR RATES
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GET FOUND ✶ INCREASE BOOKINGS ✶ RAISE YOUR RATES ✶
you’ve been in business for months, maybe years, but…
your website hasn’t kept up.
Maybe it started as a DIY project that “worked well enough” at the time
Maybe you’ve refined your services, your pricing, or your niche, but your site still tells the old story
Or maybe everything looks fine… yet inquiries feel inconsistent, and traffic isn’t turning into bookings.
This isn’t just a redesign. It’s a recalibration of how your website shows up: for clients, for growth, and for long term results.
This is not a surface-level redesign.
This might be for you if...
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➛ You’re doing great work — but your site doesn’t reflect it
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➛ You’re ready to stop DIYing and start attracting the right clients
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➛ You want clarity, confidence, and conversions (not just a pretty homepage)
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➛ You’ve outgrown your first site, but hiring a big agency still feels too big (and too expensive).
After a Website Reset, You’ll leave with:
✶ Confidence to raise your rates with clarity and authority
✶ A professional, aligned version of your site that reflects the expertise you offer today
✶ Increased visibility with the right people actively searching for your services
✶ A website you’ll feel confident sharing again
✶ More time back in your day-to-day, thanks to clearer messaging and smoother client flow
The Website Reset
A focused, collaborative website redesign sprint designed to transform your website for results quickly and strategically.
what’s included in my reset?
A full review of your current website to identify what’s unclear, underperforming, or not optimized
Clearer positioning and service structure across up to 5 key pages
Reorganized page layout so your site feels easy to navigate and understand
Refined messaging so your value is clear without over-explaining
Custom Squarespace or Wix redesign aligned with your brand today for your 5 key pages
Updated typography and layout for better readability and flow
Mobile optimization so everything works smoothly on all devices
Keyword research aligned with your services and goals
Premium SEO updates across up to 5 pages (page titles, descriptions, headings, image alt text, URLs)
30 days of post-launch support
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Ambitious, intentional small business owners who have built something meaningful and know their website should be supporting that growth.
Together, we reset the structure, messaging, design, and SEO of your Squarespace or Wix site so it accurately reflects your business today and supports where you’re headed next.
The result is a clear, strategic, search-optimized foundation that mirrors the quality of your work, connects naturally with your ideal clients, and gives you back time and mental space.
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A focused website intensive that transforms your website in 5 days.
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$1,950 CAD
(3 monthly payments of $650+ gst)
“Kaylee is beyond fantastic and truly one of the best professionals we’ve ever had the pleasure to work with. We reached out to her for a complete redesign of our website, and from the very first moment of communication, we had a great feeling about it, and we weren’t mistaken. The entire process was smooth, easy, and extremely professional.
We couldn’t recommend Kaylee enough!”
— QUORA STRINGS
“Thanks to her expertise, our inquiries QUADRUPLED IN THE FIRST WEEK as our ideal clients were finally able to find us.”
— FILMED BY SILAS WEDDINGS
You’re Investing In
✶ A conversion-focused site structure designed to guide inquiries
✶ Strategic on-page and technical SEO to increase long-term visibility
✶ Refined messaging that reflects your current expertise
✶ A cohesive, elevated visual direction
✶ A site you can confidently raise your rates behind
✶ Enhanced systems that support more time beyond the screen
Here’s What To Expect
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Yes! This service is specifically designed for business owners who already have a Squarespace or Wix website but feel like it no longer reflects where their business is today.
In most cases, your website doesn’t need to be rebuilt from scratch. Instead, we refine the structure, elevate the design, and implement strategic SEO so the site feels clearer, more aligned with your work, and better positioned to attract the right clients.
The goal is to transform what you already have into a website that finally supports your business.
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This service includes a strategic redesign of your existing Squarespace or Wix site, plus on-page SEO foundations. That means updated layouts, clearer messaging, mobile optimization, keyword alignment, and SEO best practices built directly into your site.
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This service is specifically for Squarespace or Wix websites. If you’re considering a platform change, we can discuss that separately to determine the best path forward.
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Yes. I carefully work within your existing site to maintain valuable content and URLs wherever possible, while improving structure and clarity to support long-term SEO performance.
FAQs
you have the question - I have the answers
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Most projects are completed within 2 weeks. Timelines may vary slightly depending on scope and response time, but the process is designed to be efficient and focused.
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You’ll complete a thoughtful intake questionnaire and provide access to your Squarespace site. I guide the process so it remains clear, manageable, and busy-entrepreneur friendly.
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Absolutely. Your site will be built with clarity and ease in mind. I’ll provide guidance so you feel confident making small updates and ongoing support is always an option if you want it.
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While results vary, clients commonly see improved conversion rates, more aligned inquiries, and renewed confidence in their online presence. A strategic reset supports growth by removing friction, for both your clients and you.
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Definitely! A key part of this service is implementing premium SEO so your website can begin appearing in Google searches for the services you offer.
This includes:
• keyword research and mapping
• optimized page titles and descriptions
• heading hierarchy improvements
• internal linking
• image optimization and alt text
• search-friendly page structureWhile SEO builds gradually over time, these improvements give your website a strong foundation for long-term visibility.
it’s time for results!
Ready for a website that finally supports your business?
Let’s refine your existing site so it feels clear, intentional, and built to attract the right clients.