Build a Business That Gets Found, Earns Trust & Leaves Room for Life.
A self-paced program that teaches service providers how to build an online presence that gets found, earns trust, and quietly supports their business—so they can spend less time marketing and more time doing the work they love.
Join the waitlist for first access, launch pricing, exclusive bonuses, and behind-the-scenes updates as The Endeavor Method™ comes to life.
(coming Fall 2026)
Your website isn't broken.
It's just missing the strategy that helps it support your business.
You spent hours building your website.
Maybe even weeks.
You chose the colours. The fonts. The photos.
You finally pressed publish...
...and then waited for the inquiries to start rolling in.
Instead...
Your website sits quietly while you're left wondering:
"Why isn't this working?"
You're not alone.
Most DIY websites don't struggle because they're unattractive.
They struggle because they aren't helping people move from discovering your business...to trusting it...to confidently choosing it.
That's exactly what we'll build together.
Imagine if your website...
✓ Attracted more aligned inquiries
✓ Felt less dependent on Instagram
✓ Built trust before you replied to an email
✓ Answered questions while you were serving clients
✓ Helped people confidently choose you
✓ Worked in the background, even while you were off living your life.
Because your website shouldn't just exist. It should work.
the endeavor method
Inside the program, you'll learn how to...
The Endeavor Method™ is built around four practical pillars that work together to create an online presence that continues supporting your business long after you've logged off.
Get Found
Learn how people actually discover businesses online—and how thoughtful SEO can help the right people find yours.
Get Trusted
Create a website that builds confidence through intentional design, clear messaging, and an effortless user experience.
Get Chosen
Help visitors understand your value, connect with your story, and confidently take the next step.
Leave Room for Life
Create systems and evergreen marketing that continue supporting your business long after you've logged off.
Who This Is For
This program was created for women who...
✶Built their own Squarespace or Wix website
✶Aren't ready to invest in a custom website
✶ Know their website could be performing better
✶ Want practical guidance without the overwhelm
✶Value thoughtful, lasting strategy over quick, fading hacks
✶Want an online presence that supports their business
—not another full-time job
✶ Dream of spending less time marketing and more time serving their clients (or simply living life!)
meet your guide
Hi, I’m Kaylee
Over the past several years, I've helped service providers transform DIY websites into thoughtful online homes that are easier to find, easier to trust, and easier to choose.
But before I became a website designer, I spent years improving systems and user experiences—learning how thoughtful design influences the way people think, navigate, and make decisions.
When I started helping website clients, I realized something. Most business owners don't actually want to become marketers.
They simply want an online presence that supports the work they're already doing.
That's why I created The Endeavor Method™—to teach the same practical framework I use with my website clients every day, so you can build a business that quietly works for you, even when you're away from your desk.
FAQs
you have the question - I have the answers
-
The Squarespace Website Growth Program is currently being created and is expected to launch in Fall 2026.
By joining the waitlist, you'll receive behind-the-scenes updates, early access before the public launch, founding member pricing, and any exclusive bonuses available to the first cohort.
-
This program is designed for women who have built their own Squarespace or Wix website and know it could be working harder for their business.
Whether you've recently launched or have had your website online for years, you'll learn practical strategies to improve your website's visibility, build trust with visitors, and increase inquiries—without needing to start from scratch.
If you're planning to hire a website designer in the next few weeks, a done-for-you service may be the better fit. But if you'd love to confidently improve your current website yourself, this program was created for you.
-
Not at all.
Everything is explained in a practical, beginner-friendly way using real examples and clear step-by-step guidance.
If you've ever felt overwhelmed by SEO, website strategy, or Google rankings, you're in the right place.
The goal isn't to turn you into an SEO expert.
It's to help you confidently make meaningful improvements that help your website get found online and convert more visitors into inquiries.
-
Yes.
The program is specifically designed for business owners using Squarespace or Wix.
While many of the principles—like website strategy, messaging, user experience, and search engine optimization—apply to any platform, all demonstrations, tutorials, and recommendations will focus on Squarespace and Wix.
-
I'm the founder of Endeavor Design Studio, a Squarespace Gold Circle Designer, Wix Design Partner, and SEO-focused website strategist.
Over the years, I've helped women-owned businesses create websites that are easier to find through Google, build trust with potential clients, and generate more qualified inquiries through thoughtful strategy—not shortcuts.
Everything inside this program is based on the same principles I use when working one-on-one with my website clients, adapted into practical lessons you can confidently apply to your own website.
-
The Endeavor Method™ is entirely self-paced, so you can move through it whenever it fits your schedule. Whether you work through a lesson each week or complete the program over a weekend, you'll have lifetime access to return whenever you need a refresher.
-
Search engine optimization is one of the core foundations of the program, but no one can honestly guarantee first-page rankings or a specific position on Google.
What I can promise is that you'll learn the same strategic SEO practices I use with my own website clients, including keyword research, page optimization, website structure, headings, image optimization, internal linking, local SEO, and creating content that helps search engines better understand your website.
These improvements give your website a much stronger foundation for long-term organic visibility.
-
Absolutely.
One of the biggest misconceptions is that website performance is only about design.
Many beautiful websites still struggle to generate inquiries because visitors aren't finding them, don't quickly understand what the business offers, or aren't guided toward taking the next step.
This program focuses on the strategy behind a successful website—not just how it looks.
-
There's no shortage of free website advice online—but most of it focuses on isolated tips rather than helping you understand how everything works together.
The Endeavor Method™ gives you a complete framework, guiding you step by step through building a website that gets found, builds trust, and supports your business for years to come.
-
Once you join, you'll receive ongoing access to the program so you can work through the lessons at your own pace and revisit them whenever you need a refresher.
No rushing. No deadlines. Learn when it fits your schedule.
-
Pricing will be announced closer to launch.
Everyone on the waitlist will receive founding member pricing before the program opens publicly, along with any early-access bonuses available during launch.
-
That's exactly why Endeavor Design Studio offers both educational resources and done-for-you website services.
If you reach a point where you'd rather have an experienced designer take care of everything for you, you'll have the option to explore my Website Reset or Custom Website packages.
The program is here to help you move forward with confidence—whether you continue doing it yourself or eventually decide to invest in professional support.
Ready to Build a Business That Leaves Room for Life?
Your website has the potential to become one of the hardest-working parts of your business.
The Endeavor Method™ will show you how to create an online presence that gets found, earns trust, and continues supporting your business long after you've closed your laptop.
Join the waitlist today to receive:
✓ First access when enrollment opens
✓ Founding member pricing
✓ Exclusive launch bonuses
✓ Behind-the-scenes updates as the program comes to life