ABOUT
Welcome! I'm Kaylee,
Your Behind-the-Scenes Website Strategy Partner
I help intentional small business owners build Squarespace and Wix websites that feel aligned, support growth, and create more room for life beyond the screen.
Welcome to Endeavor!
Hi, I’m Kaylee
I’m the founder of Endeavor Design Studio, and I work with service providers and small business owners who want their online presence to reflect the level they’ve grown into.
My work sits at the intersection of strategy, structure, design, and SEO. In other words: I do not just make websites look better. I help make them clearer, more intentional, and more effective.
Because a strong website should not just sit there looking nice. It should help your business get found, build trust, and make the next step feel obvious for the right people.
Why I care about this work
At the heart of it, I care deeply about helping small business owners show up with more clarity, feel proud of their online presence, and get back to the life they’re building off-screen.
I know how much effort goes into creating something meaningful. Your website should support that effort, not quietly undermine it.
Good design should make your business feel easier to share, easier to trust, and easier to grow.
I’ve always been drawn to how design shapes the way we move, connect, and feel
Whether it’s a walkable street, a thoughtfully designed home, or a well-built website, I’ve long been interested in how intentional design changes the experience of being somewhere.
That curiosity first led me to study community development, originally with the dream of becoming an architect.
Life took me in a different direction, and I spent years working in systems, strategy, and workflow design; learning how clarity, structure, and thoughtful user experiences can dramatically improve how people move through complex processes.
Eventually, I found my way back to creative work through web design.
Squarespace and Wix became the bridge between those two worlds for me: strategy and design, structure and beauty, business goals and lived experience.
Today, Endeavor Design Studio is where I bring all of that together to help business owners create digital spaces they can trust.
Experience You Can Trust
10+ years experience
in strategy, UX, and systems design
Squarespace Gold Designer
with 20+ custom sites built
Wix Design Partner
with 15+ custom sites built
Clear, guided process
you’re never left guessing
SEO-informed design
for Stronger long-term growth
One point of contact
through the whole journey
experience you can rely on
A Strategic Partner — Not Just a Designer
I do not approach websites as decoration.
Every project begins by looking at how your business actually works: how people find you, what they need to understand quickly, where your messaging is breaking down, and how your website can better support your real goals.
From there, I bring together strategy, structure, design, and technical refinement to create something that feels clear, elevated, and useful — not just visually polished.
You will always know what is happening, what comes next, and why key decisions are being made.
That combination of calm process, strategic thinking, and intentional design is a big part of what clients value most about working with me.
A little more about me…
Offline, you’ll usually find me walking along the Bow River with my two pups, enjoying a slow morning at home with hot coffee and candles, or dreaming up my next travel adventure.
I’m a natural homebody with a deep love for beautiful spaces, meaningful details, and the quieter rhythms of everyday life.
Exploring the world has been one of my greatest treasures… seeing the world is a true gift.
Ready for a website that supports your business So You Can Log Off?
Your work deserves a site that reflects its value, supports your growth, and works just as hard behind the scenes as you do.