Redesign for results that lastYour Site, Reimagined for Lasting Results
In just two weeks, let’s turn your site into a strategic, lead-generating home for your business. One that reflects your expertise, brings in aligned inquiries, and works hard behind the scenes—so you can get back to doing what you love, in business and in life.
Two weeks. A complete transformation.
Let’s make your Squarespace or Wix site look like it was designed by a pro from day one, and deliver results that pack the punch of a full-time marketing manager with pro SEO—ready for your results?
“What type of results?”, you ask…
With the Website Redesign, you can prepare to…
✓ Attract the right clients to your inbox
✓ Streamline your business operations
✓ Press pause on the endless social media marketing burnout
✓ Provide your clients with a way better experience (& give them a much better impression of you!)
✓ Convert visitors into clients, subscribers, and purchasers ($$$)
✓ Be proud to share your website!
Who is this for?The Redesign is curated for entrepreneurs seeking serious growth, organically.
There’s nothing better than opening your inbox to an inquiry from a dream client—someone who already gets your value, is excited to work with you, and is ready to book. That’s exactly what we’ll build your website to do.
Together, we’ll design a site that not only reflects your brand beautifully, but also attracts and converts the right clients consistently. Because when your site is aligned and strategic, it becomes a magnet for the people you’re meant to serve.
And unlike most designers, I include professional-level SEO—so your site won’t just sit pretty, it’ll actually get found on Google and drive the right traffic straight to your inbox.
This is what it feels like when your website finally works for you.
“Kaylee was there for us every step of the way.”
“We struggled to create a user-friendly site when we designed our website on our own, and we are so thankful Kaylee was able to bring this to life! Equally important was having a designer who was collaborative and quick to respond to questions and ideas. Kaylee was there for us every step of the way. We love our new website, and the investment was absolutely worth it."
Brit M. | Filmed by SilasAuthentic | Empowering | Impactful The Website Redesign (+SEO) Package for Squarespace & Wix
INVESTMENT: $1,450 | TIMELINE: 2 Weeks
The perfect fit for small businesses and entrepreneurs ready to upgrade their outdated, DIY, or underperforming Squarespace or Wix site. I’ll refresh your design with strategy—so it’s not just beautiful, but built to guide your visitors with ease.
Your site will create stronger connections and a smoother experience. Plus, with a personalized SEO strategy woven in, your site won’t just look great—it’ll work hard behind the scenes to grow your business so you can finally be off the clock.
What You’ll Get
Website design questionnaire
One-on-one Planning Call to talk vision, goals, your “why” and strategize!
Professional-level on-page/technical SEO for your ENTIRE site
Copy editing support of ALL site copy
The professional redesign of your existing Squarespace or Wix website, including:
Restructuring existing pages and content to improve user experience
Updates to colour palette & font selections to appeal to target market
Adding strategic calls to action to increase conversions
Adding page sections and content to build out your website and improve SEO
Optimized site layouts & speed for mobile and web
Integration of your social platforms
Clear calls-to-action for site visitors to improve bookings & conversions
Ready for the results you deserve?
Start Now
A la Carte CustomizationsYour business is unique. I offer a la carte web design customizations so you can get exactly what your business needs.
-
$250 | Page
To improve the structure of your current content, I’ll add extra pages (at no additional charge!) as needed to enhance the user experience and create a smooth, results-driven flow. And if you have new content you’d love to include on a brand new page, you can easily add on an extra page.
-
Branding or Brand Refresh | Additional $450 CAD
In addition to the curated colour palette and font selection (included with my web design packages), the branding add-on includes:
Branding Questionnaire
2 Brand Design Mood Boards that will each include:
Primary Logo Design
Secondary Logo / Submark Design
Social Media Logo
Site Navigation Logo
“Seamless & enjoyable experience collaborating”
“We had a seamless and enjoyable experience collaborating with Kaylee on our update to our website! She was tentative to our requirements and quick in her responses. She was also great to work with where we needed to collaborate for the best solution. Thank you, Kaylee, for all of your work, we appreciate it!”
Simone U.| Block Interior Design Inc.What You Can ExpectThe Redesign + SEO Process
No. 1 Discovery & Planning
Let’s bring your website dreams to life—together! Complete the Website Design Questionnaire to get started. From there, I’ll guide you every step of the way, making sure your website not only looks amazing but also supports your business goals. Once we’re all set, we’ll lock in your project start date and have a 1:1 Planning Call to dive into all the details. I can’t wait to help you create a website you love!
No. 2 SEO Strategy
Before your redesign project kicks off, I’ll dive deep into strategizing your SEO to set your website up for success. This includes a full website audit, competitor research, keyword strategy, and even optimizing your photos—so your site is not only beautiful but also built to attract the right audience. This will ensure your website will get found on Google and other search engines by the right clients, and increase your booking rates.
No. 3 Redesign & SEO Application
Once your brand identity is set—whether we’re using your existing branding or adding the Brand Identity Package—you’ll add me as a Contributor to your Squarespace site. From there, I’ll start re-designing your pages to better reflect your business goals and vision. At the end of the first week, I’ll share the first round of updates for you to review and provide feedback. Once you’re thrilled with the design, I’ll implement your SEO strategy across your entire site. Every step is designed to make sure your website is not only beautiful but also built for growth!
No. 4 Reveal & Relaunch
As soon as your website redesign and SEO strategy are complete, I’ll let you know right away! From there, we’ll add the final touches to make sure everything is just right. And then… it’s time to re-launch! The best part? Your site will be fully redesigned, user-friendly, and optimized to help your business grow. You’ll have a beautiful, strategic online home that truly represents you. Cheers to this exciting new chapter—we did it! 🥂
Frequently Asked Questions
-
The Squarespace Redesign is unique to every small business. Some consider it a refresh to keep their brand current, and others consider it an opportunity to start fresh & completely redesign. However the Squarespace Redesign looks for your business, I’m here to make it happen!
Examples of what the Website Redesign/Refresh can entail:
Redesigning existing page layouts to enhance visual design
Restructuring the website flow to improve the user experience and direct clients to your end game
Updating colour palette & font selections to appeal to target market
Adding strategic calls to action to increase conversions
Adding page sections and content to build out your website and improve SEO
-
Yes! Your website redesign includes the application of SEO best practices straight to your site.
You’ll always have the following included in your project:
Thorough SEO research including keyword, user intent, & industry research
Comprehensive on-site SEO setup & implementation, including to:
Proper title & content hierarchy
Alt Text for all images
Meta descriptions for each page
Compressed images with proper file names
Internal linking
Website SEO description
-
My standard payment plan for web design services is 50% deposit due upon signing to secure your project start date. The remaining 50% is due upon completion of the website (i.e., during the handover after your site is designed!).
-
My Squarespace website design + SEO studio is based in Calgary, Alberta, Canada. I love collaborating with small business owners across Canada and around the world to craft Squarespace websites that work for organic business growth and dream results.
-
At the time of booking, we’ll establish a project start date.
From that start date, it takes 2 weeks to complete the redesign. At the end of your project, you’ll have a professionally redesigned and Search Engine Optimized website your small business can proudly call home.
-
Once we’ve connected and have a good idea of your project’s scope, we’ll schedule your specific website design build slot. Reach out today to see how soon you can start your project!